An Introduction to Amazon Affiliate Marketing
Amazon has been a great income earner for affiliates for many years, but changes to a variety of factors such as SEO and the habits of your typical web surfer have made it a much different environment than it was a few years ago.
It was once possible to create micro niche sites that focused on a very specific niche subject, or even one single product, and make very good money.
Google seemed to love those micro niche sites, and it was very easy to rank them and make a lot of money quickly.
But times change. Google apparently decided they wanted that most micro niche sites were spam, which was mostly true, and decided it wanted to rank sites that had huge amounts of quality content instead.
It destroyed a lot of businesses, and domains began expiring left and right because they lost their rankings and were no longer profitable. With all these changes making old methods difficult, if not nearly impossible, is it still possible to make money as an Amazon affiliate?
The answer is a resounding, “YES!”
The methods may be different, but it certainly is possible to earn very good money as an Amazon affiliate, and you’re going to learn how in this guide.
So let’s begin.
Getting Started
The first thing you need to do is toss out your old notions of micro-niche sites. These sites are a lot harder to make profitable, and it requires a lot more marketing and promotion. It’s simply not feasible. Google doesn’t like tiny websites, because tiny websites are generally nothing but spam.
For this reason, it’s incredibly difficult to rank a “thin” website, meaning the original purpose of micro niche sites (to bring in a large amount of traffic to promote just one or two affiliate products) is pretty much dead unless you’re willing to put in a ton of time and effort into other marketing methods.
Instead, it’s important to focus on wider niches, because if you’re going to put so much effort into promotion, you might as well have a lot more products that you can potentially sell. Another thing that is practically dead is the review site. Review sites just aren’t going to rank in Google, and most people just go to Amazon, Best Buy, Walmart, Target, or some other major retailer to find reviews.
People online are more savvy than ever, and they have learned that the average “review site” is nothing more than a thinly-veiled affiliate site. While review sites can work, it’s just so much harder than it once was. You can no longer easily rank these sites, and they require a lot more promotion, and since people no longer trust them like they once did, they really aren’t as profitable.
Fortunately, there’s a better way.
It does NOT involve:
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- Creating “thin” affiliate sites with little to no original content
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- Focusing on single products or narrow niches
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- Spamming Google and other search engines
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- Registering dozens of domains (or more)
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- Intense keyword research
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- Paid advertising
This method is actually easier and more fun than the old method, and requires less financial investment than the old micro niche method, because you only need one domain, or maybe a handful, instead of dozens, hundreds, or thousands.
You can focus on a broader niche, while still attracting Google traffic and getting traffic from other sources. In fact, this is actually the type of method Google prefers, because you’re creating REAL website with REAL content and REAL benefits to your visitors!